Training & Development

Constant Training and Development is crucial for every professional career. It is not only about expanding knowledge, it is about wanting to evolve in a vast changing everyday business life. We offer an International Training & Development Program conceived to provide our members with all the modern knowledge they need to succeed in their business environment. A conference organized every autumn and a training day organized every spring, tailor-made to the needs and the development of our members, can guarantee their evolution. Several factors playing a role in the success of a company are beyond the scope of financial statements alone. No matter the size, industry or profitability of a business, organizational culture, management philosophy and business ethics each have a crucial impact on long-term business performance. After the theme ‘Change’ in 2015 and ‘Self Development’ in 2016, we will work around ‘Business Ethics’ in 2017. Our role as assistants to the management is crucial, as we execute their decisions. But do we always agree? Do we have a choice? Acting in an ethical way is about being able to distinguish “right” from “wrong”. It is about integrity and doing the right thing, even when no one is watching.

  • International Conference

    The Annual Conference is the most important event of the year. By attending you not only gain knowledge, but also an open mind to the latest changes in the modern business environment. A few of the benefits are the ability to sharpen your skills, to meet experts and influencers from all over the world, network and interact, get out of your comfort zone and learn. The conference takes place in one of our member countries. These are the topics of past conferences.

  • International Training

    Training never ends. We provide tailor-made training at an affordable price. Currently, held once a year. The sessions are individually developed for us by professional trainers. The Training Day takes place in one of our member countries. These are the topics of past training days.

  • National Training

    Training and development is a key element in our association not only on international, but also on national level. Therefore, a substantial number of training activities is organized frequently in every member country, giving its members motivation and access to all the new know-how in order for them to thrive in the business field.

IMA 2018 - Year Topic

THE hot topic for the industry and us – management support professionals – is digitization, and Internet of Things, Artificial Intelligence, disruptive changes in ways of working or in business models and many more are the prevailing topics across all industries worldwide. The digital age is already changing our private and business life, but this is only a start. Hence, in 2018, we focus on how digitization will affect our business environment and our profession in the years to come. The changes brought on by digitization are coming fast and are much more sustainable than the internet itself. All industries face exponential technology advances. To be a winner you have to act now to build your strategic advantage – as a person and as an organization.

The companies we work for are building up their digital strategy to cope with the necessary transformation. Digitization will affect their businesses with regards to customer experience, product and service innovation, the organisation itself and last but not least people, culture and leadership. We will see major changes in the near future.

How does digitization affect us, management support professionals?

For our personal branding, it will become more and more important to strengthen our online personal brand and further improve and develop it. We have to act strategically to transform the management support professionals into the future business environment. Hence, it is time to think and learn about what is coming in the near future and how this will affect our jobs as management support professionals.

We will therefore focus on:

  • the human factor: being successful in transformation/times of change requires the right mindset
  • the technology factor: new technologies have already and will change the way we work in a disruptive manner
  • the leadership factor: digitization sets new challenges to business/corporate executives and asks for a new type of leaders

Let’s start getting prepared for an exciting future!

The Digital Age

The Digital Age

Next IMA Events

  • IMA Annual Conference 2018

    Topic
    The Digital Age:
    The Future of the Executive Assistant -
    Technology, Leadership, You

    Date: October 26, 2018

    Frankfurt, Germany

    Venue: Steigenberger Frankfurt Airport Hotel

    For more information please click here.

  • IMA Training Day 2019

    Topic
    The Future is now

    Date: 6 April 2019

    Athens, Greece

    Venue: Divani Apollon Palace

  • IMA Annual Conference 2019

    Topic
    The Future is now

    Date: October 4, 2019

    Geneva, Switzerland

    Venue: Crowne Plaza

EUPA - Qualification Framework for Personal Assistants

IMA is a partner of EUPA NEXT - Validation of formal, non-formal and informal learning: The case study of Administration Personnel international project. The project started in September 2015 and will end in September 2018. Maria Lazarou, former Executive Chairman, represents IMA in EUPA NEXT.

Read More

Newsletter No 1 - May 2016

Newsletter No 2 - December 2016

The EUPA_NEXT Project

2nd Transnational Meeting of EUPA_NEXT

Qualification Framework for PA's - Brochure

Project findings, results and conclusions