9:00-09:05 - Welcome by Nina Aunula, Executive Chairman IMA
9:05-09:15 - Introduction by Sofie Koark, Executive Vice Chairman IMA
9:15-10:15 - From Physical to Digital to Hybrid – Understanding Technology is Your Best Option by Marianne Selle, Customer Success Lead, Microsoft Norway
10:15-10:30 - Break
10:30-11:30 - Post-Pandemic Workplace Strategy – the Sharpest Weapon in the War for Talent by Henrik Järleskog, Head of Strategy Continental Europe, Sodexo
11:30-13:00 - Lunch break
13:00-13.15 - The Future Is Hybrid - What Assistants Need to Know by Lucy Brazier OBE, CEO Marcham Publishing
13:15-13.30 - Incentivizing Employees To do Climate Good – Can the Employer Play a Role Here? by Anders Åkerlund, Co-Founder, Deedster
13:30-15:15 - Spot the Future for Management Support – Huge Transitions Ahead - You Have Never Been More Important! by Liselotte Lyngsø, Managing Partner, Future Navigator (inc. short break)
15:15-15:30 - Break
15:30-16:30 - How Experimentation Can Lead to Breakthroughs in Your Work by Ross Simmonds, CEO/Founder, Foundation Marketing
16:30-16:45 – PAs in Luxury – Reinventing Your Career by Lourdes Carbó, CEO/Founder, The Lifestyle Institute
16:45-17:00 – Stay Tuned for Coming IMA Hybrid Events 2022 – Luxembourg and Helsinki!
17:00-17:10 - Closing by Sofie Koark, Executive Vice Chairman IMA
17:10-18:00 - After conference mingle & drinks – stay online and connect with peers!